brainchild of Don Walker
Don has been in the fitness industry selling memberships, designing sales programs, and scaling start-ups to multi-million-dollar organizations since 1984.
He has developed proven, time-tested, and sustainable sales programs and methods for major fitness brands worldwide such as Family Fitness Center, 24 Hour Fitness, LA Fitness, Xponential Fitness, and many others, and will show you how to quickly scale your organization to the next level.
About Don
In 1988, Don was the Founded “Lifestyle Physiques” an In-Home Personal Training company and soon became the largest in-home training organization in the country.
He then worked as the International Director of Wellness for “Gucci Timepieces,” National Vice President of Personal Training for LA Fitness, District Manager of Personal Training for 24 Hour Fitness and General Manager for ClubCorp Houston Texas. He then helped scale Xponential Fitness from 1 brand to 10 brands in 6 years (Club Pilates, Pure Barre, CycleBar, Stretch Lab, Yoga Six, Row House, Stride, AKT, BFT, and Rumble), now with a combined total of more than 2756 locations.
As the owner of Bullhead Health Clubs in Bullhead City and Fort Mohave, Arizona for 22 years, Don developed and refined his membership sales process by not only selling individual memberships, but corporate membership accounts, personal training, and nutrition programs.
Most recently, Don led as the National Presales Manager for Exponential Fitness, where he designed and managed the start-up sales process from inception to profitability for both Club Pilates and Pure Barre, and within 6 years Exponential Fitness was able to scale and go public.
Additionally, over the past four decades, Don has directed numerous hospital and university wellness programs, implementing both fitness and nutrition programs for patients who were medically obese or suffering from a variety of health conditions.
certified
 Don has been a wellness presenter for IDEA (the International Dance and Exercise Association), certified as a “Medical Exercise Specialists, “Lifestyle Medicine Practitioner,” and “Wellness Consultant” with Dr. Pam Popper’s Wellness Forum Nutritional program.
Over the years, he has also held numerous personal training certifications.
From 2009 to 2015, Don hosted his own radio show on nutrition called, “Powerful Living with Don Walker,” on KTOX 1340 AM in Arizona. Don earned his B.S degree from the University of Colorado, Boulder in Exercise Physiology, and his MBA from Pepperdine University.
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